As many organizations are into the third or fourth week of managing business remotely, the challenges and opportunities are becoming more visible. At this point, learning how to manage video…
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Don’t “e-blast” your contacts, e-nurture them We get it. You want more traffic to your site. You want more sales. You figure you should send out a ton of emails…
A global pandemic hits, forcing the economy into a deep recession. Time to increase your marketing budget. What, am I crazy? Isn’t a recessionary period time to slash your expenses,…
For social marketing professionals, it’s a constant challenge to stay up to date with the latest changes on social media platforms. Your social media strategy is the map that guides your social media…
In my 30-plus years of marketing, I’ve seen an evolutionary shift in how brands are offered, advertised and supplied to consumers driven largely by the rise of the internet and…
Here at Thoma Thoma, we don’t just like social media marketing. Oh no–we love it! And what better time to celebrate that love than on the day of love itself? In the spirit of…
Little Rock is rapidly becoming a cultural hub for restaurant growth. As a local foodie, I’m excited to see growth in cuisine and expertise. From a designer’s perspective, I notice…
This week, we are proud to feature a guest post from our friend and client, Molly Carpenter, vice president of marketing and public relations for FNBC Bank. Molly is a…
When my oldest daughter was still a baby, my family moved to a large city that happened to have one of the highest crime rates in the country. I asked…
Imagine a dark castle, windows blackened, battlements abandoned, rising up above a perilous forest. Now imagine the queen of such a castle, beautiful and terrible, vain and tyrannical, sweeping down…
Banks have been around for centuries. But, when it comes to modernizing their marketing efforts, they can often live in the past. The Financial Brand recently published an article titled…
When you find out that women from over 10 different countries are coming to Little Rock, AR to speak about topics ranging from “Women in STEM” to “Social Entrepreneurship” —...
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In order to survive, tech companies must live on the cutting edge, constantly upgrading and improving their services and products to stay ahead of the competition. In the mad sprint…
All banks face a major problem when it comes to attracting new business — everyone already has a bank. It’s not like a new car that will break down or…
“Features and Benefits” is sooo last year. The hot new trend in destination marketing? Video. Ok, video is NOT new, but it IS becoming more common and more critical to…