Since co-founding Thoma, Martin has leveraged roots in journalism and writing to conceive, develop, and implement a diverse array of projects, ranging from new product initiatives for global technology companies to public information and safety campaigns for state agencies. Martin is the author of Branding Like the Big Boys and a recognized author of articles and white papers on branding, marketing strategy, and communications. Martin loves anything in the water – from swimming to fishing to paddle boarding and snorkeling. He’s an avid gardener, former beekeeper, private pilot, and Spanish speaker (un poquito)!

As a principal and co-founder of Thoma, Melissa has provided strategy and market research leadership on projects for over 25 years – drawing on her long history and experience with both for-profit and nonprofit clients. A brilliant and rapid-fire conceptualizer, Melissa delivers innovative ideas that elevate brand communications for clients in diverse categories including tourism, healthcare, higher education, energy, nonprofit, and financial services. Melissa is a staunch supporter of the arts, with a background in opera and musical theatre. She enjoys running marathons, vegan cookery, and lives for a good book.

For 30+ years, Shawn has been working in the marketing trenches to help clients reach their business goals, grow market share, and build brands that stand out. Shawn developed a brand-driven, creative boutique that excelled at identifying and promoting its clients dominant selling ideas. He now serves as a Principal and Executive Creative Director at Thoma. Shawn loves music, sports and family time at the lake. He’s not a fan of public speaking, mattress stores or turtlenecks. He and Kristi, his wife of 28 years, have 4 children.

Beverly is primarily responsible for managing the agency finances, but she does so much more than that. She allows us to express our right brain creativity while she makes prudent fiscal decisions that ensure the electricity stays on – working harder than us all to ensure that Thoma continues to thrive. Beverly previously worked in international tax and accounting at Alltel Information Services and served the community as a past chair of American Cancer Society Ball. When not at the office, Beverly likes to knit and has recently taken up gardening – although her thumb isn’t all the way green yet.

Micah graduated from Middlesex University London in 2019 with a bachelor’s degree in music business and arts management. She then graduated from Greenwich University London in 2021 with a master’s degree in international events management. Her expertise in international business, digital marketing, and events management contribute to the quality results she brings clients. She enjoys reading books, doing yoga, and traveling across the globe! 

Armed with an MBA in Marketing from the University of Arkansas at Little Rock and extensive certifications in Facebook Blueprint, Google Analytics, and Sprout Social, Elizabeth has built a reputation as the region’s leading social media strategist. She grew the national reputation of her family’s Delta artisanal home-goods business, built an eight-person social media department from the ground up, and built one of Little Rock’s most innovative new watering holes — Bark Bar. Elizabeth loves to travel, and she is an avid deer hunter (what Delta Arkansan isn’t?).